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Strategy & Analysis brandis creates distinctive brands. Based on a sharp positioning and a clear strategy for success in the market. Step OneAll
21/08/2024
June 17 / 2021
Vegan products are hot. Neurensics / Consumer Neuroscience – a dutch neuro marketing research company – tested the optimum pricing and value perception of vegan burger packaging.
Surprisingly profits for vegetarian burgers can be increased by 30% if its price is reduced by 38 cents.
Additionally, the product packaging plays an important role in pricing: the product’s price elasticity is strongly dependent on the strength of its packaging design.
Studio brandis developed 3 facings for the test. Discount – regular and premium. All designs work with exactly the same information just styled in a different visual language.
Check the case study below.
Team: Walter Limpes, Pablo van Gastel.
Strategy & Analysis brandis creates distinctive brands. Based on a sharp positioning and a clear strategy for success in the market. Step OneAll
Brandis developed a brand identity for Blue Walnut.
Blue Walnut is a btb company that uses an in-depth knowledge of e-commerce and AI to analyse and boost e-commerce performance.
brandis developped a brand identity for Lancee. Lancee empowers young woman in the professional market and helps businesses with matters concerning inclusivity.
Graphic language / applications, avatar, website, campaign concept.
Studio brandis developed the brand identity, communication and campaign for ‘Legale Zaken’. It covers business news with a judicial angle. You will find interviews, opinion pieces, juridicum vitae’s, job offers, foreign news in addition articles by expert partners like Deloitte, Pinsent Masons, Loyens & Loeff and others.
June 17 / 2021
Vegan products are hot. Neurensics – a neuro marketing research company – explored the price perception of packaging for Vegan burgers.
Studio brandis developed 3 propositions for the test.
All designs work with exactly the same information just styled in a different visual language. In this way the value perception changes.
I know with one I would like.
neurensics.com
Strategy & Analysis brandis creates distinctive brands. Based on a sharp positioning and a clear strategy for success in the market. Step OneAll projects start
Brandis developed a brand identity for Blue Walnut.
Blue Walnut is a btb company that uses an in-depth knowledge of e-commerce and AI to analyse and boost e-commerce performance.
brandis developped a brand identity for Lancee. Lancee empowers young woman in the professional market and helps businesses with matters concerning inclusivity.
Graphic language / applications, avatar, website, campaign concept.
Studio brandis developed the brand identity, communication and campaign for ‘Legale Zaken’. It covers business news with a judicial angle. You will find interviews, opinion pieces, juridicum vitae’s, job offers, foreign news in addition articles by expert partners like Deloitte, Pinsent Masons, Loyens & Loeff and others.
Brand identity, company presentation and wordpress website for London based investment company Bridford.
Studio brandis and nu:Amsterdam developed 3 different brand directions for Verum Viridi. A ambitious international company in selfcare products with roots in the Netherlands and Brasil.
The brand concept: ‘Gifts from Nature’ is translated into various touch points like retail, online and packaging.