V&D In-store graphics

V&D Maxeda
2008
Retail
For:Flexfirm
V&D introduced premium shop in shops like: Tom Taylor, Mango and Apple into their warehouse formula to generate more traffic.
To strengthen the brand a new corporate identity was developed.
The colour scheme is basically black and white, allowing products and shop in shops to pop out in their retail environment.
brandis developed several solutions to identify various departments based on the new direction.

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