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Ear candy in times of Corona

What do you get when you put the owner of a record label, some DJ’s and a musician together in times of Corona?

Exactly – pretty soon there is food and wine and they start spinning their favourite vinyl records. Before you know it one of them pressed the record button on his tape recorder.
This is how the ‘Willesden Height Tapes’ where born.

Studio brandis designed a  limited edition of 9 tapes for these Willesden Heights sessions. 

The series called ‘Ear Candy’ contains a collection of songs recorded directly from vinyl to tape. A musical adventure that will take you to different continents, times and genres. Expect anything from Baba Zula to Frank Zappa to Orchestra Colon.

 

The Design

The brand mark is a reference to our planet, records and the recording button on a tape player.

Willesden Height Tapes itself is designed like a tape label. 

 ‘Ear Candy’ – is expressed in the spine of the tapes.
Each tape is numbered and has it’s own colour feel.
In this way you can easily find which tape belongs in which cover once you have taken them out.

Initially we wanted to incorporate the original vinyl covers in the design for the tapes. However this was impossible because of copyright issues.
Since the recorded vinyl comes from all over the world we decided to use photographs taken on different trips around the world.
Based on square size of album covers each tape has a set of 4 images. The unusual image combinations complement these fantastic recordings. 

Enjoy the tracks here:
https://worldwidefm.net
 

2020 | Entertainment

Deliverables
Concept and packaging.

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